My poster for Ten Images For Ithaca competition that won an Honoured Mention and has been published on their exhibition book.
“Labelling means naming.
It is human instinct to group things with what they are most similar and name them as a whole.
We live in a world filled with labels antagonising each other to win our preference.
There are labels associated with consumer products and fashion.
People voluntarily label themselves in order to have a sense of belonging to a group, but there also labels that people use to categorize others stemming from feelings of racism and xenophobia,
political and religious discrimination, etc.
What is the role of these labels in your life?
How can a label describe the world you live in?
Can a label give the infinite set of experiences, beliefs and desires that summarise each human being? ”